Tijuego Street Art Bike Tour
07.30.2010 | by Dylan | Comment
Instead of spending the weekend inside watching cartoons, our friends, SEZIO and Set & Drift decided to organize a rad street-art-bike-tour for San Diego and Tijuana on Saturday and Sunday. So for god’s sake, set your TiVo to record Yo Gabba Gabba this week and get out there on your bikes. We highly recommend.
Here’s the schedule we pulled from Set & Drift. Click here for even more details.
TJ Ride // Saturday, July 31 // 1:00 pm
Meet at the gates on the South side of the pedestrian border crossing in Colonia Federal. After-party at Pop Diner starting at 4pm
…SD Ride // Sunday, August 1 // 11:00 am
Meet at Urban Outfitters, Hillcrest by the OBEY mural
The ride will conclude at MCASD Downtown at 2pm
After-party at Super El Camino in Little Italy at 4pm
Tags: get some exercise > MCASD > San Diego > Tijuana > Viva La Revolucion
High Definition: Affluenza
07.15.2010 | by Maxwell | 1 Comment
n. 1. a painful, contagious, socially transmitted condition of overload, debt, anxiety and waste resulting from the dogged pursuit of more.
2. The bloated, sluggish and unfulfilled feeling that results from efforts to keep up with the Joneses.
3. An epidemic of stress, overwork, waste and indebtedness caused by pursuit of the American Dream.
4. An unsustainable addiction to economic growth.
Read more about the pandemic here.
AN URGENT CALL TO DESIGNERS
07.14.2010 | by Dylan | Comment
Stop it. Just stop it. Hold on to your humanity and stop it.
MXD MSG full version 7min from BREADTRUCK TV on Vimeo.
Adbusters posted this short film on their blog as “An urgent call to designers worldwide: It’s time to break free.” As a designer myself, I clicked. To my excitement, it was a short film created by one of my home-town heroes, Jeffrey Durkin. The film takes place in San Diego, and follows a graphic designer with ADD – and for me, that hits pretty close to home. Excited for Jeffrey and his blossoming production company, BreadTruck Films, I felt spreading the word was the least I could do. Keep it up Durkin – great stuff.
As for you creatives, I’m not done with you. For the last 6 decades we have basically tricked everyone into a lifestyle of false desires and consumption as remedy for the very stresses of life as a wage-slave. We coerce consumers in exchange for a paycheck. But the truth is we do not live in the Advertising Age nor the Space Age nor the Age of Industry. We live a Post-Everything world in which every product/corporation/government that still exists RELIES on you, the Creative. So just stop it. Make it obsolete. Advertise collaboration, thought & reason. Advertise health and love. You are culturally immersed, educated, constantly thinking and rethinking everything; what are you afraid of? We own them, and they know it. It’s time to switch sides.
>> Note to self: quit job.
Tags: Adbusters > Breadtruck Films + Design > design > Jeffrey Durkin


